Tim Griffin

Vice President of Procurement, Amy’s Kitchen

If you’ve ever picked up a frozen pizza at Whole Foods, there’s a good chance it came from Amy’s Kitchen. What began as a small, family-run operation in Petaluma, California (where, fun fact, Responsive’s Executive Director Robin Zander learned to do gymnastics) has grown into a nationally recognized organic food brand with more than 2,700 employees and distribution across the U.S.

As Vice President of Procurement, Tim Griffin is helping lead that transformation. He’s at the forefront of scaling Amy’s sourcing and operations while staying true to the company’s roots– organic ingredients, vegetarian meals, and a commitment to values over shortcuts. Since joining the team in 2018, Tim has helped Amy’s navigate global supply chain complexity, deepen its regenerative agriculture partnerships, and future-proof its procurement systems amid growing climate and market challenges.Tim brings a deeply grounded and practical perspective to this work, informed by a dual M.S. in International Agricultural Development and Agricultural & Resource Economics from UC Davis. 

The Leadership Diamond in Action

At Responsive 2025, Tim Griffin joins Andrea Robb and Doug Kirkpatrick for a thoughtful conversation on what it really takes to grow with integrity. As VP of Procurement at Amy’s Kitchen, Tim has helped transform a family-run business into a national – and now global – operation, all while preserving the values it was founded on. With decades of experience spanning sustainable agriculture, co-ops, and purpose-driven food systems, he brings a grounded, real-world perspective to leadership in complex environments.

Together, Tim, Andrea, and Doug will explore how to apply the Leadership Diamond in moments of tension, scale, and change, where staying aligned to your purpose often requires deliberate trade-offs. This session will offer practical insights into how businesses can honor their mission while evolving, how systems and culture can reinforce one another, and what it looks like to lead from a place of clarity and character. Whether you're scaling a startup, stewarding a legacy brand, or navigating values-based leadership at any level, this conversation will give you tools – and inspiration – to lead with both strength and soul.